International plans on cellphone service providers have been known to be incredibly expensive. Turning on roaming on a trip could easily cost hundreds of dollars for one trip. T-Mobile shook things up with their new plans which include unlimited roaming to over 140 countries.
Sounds like there’s one more player making the international roaming game interesting.
AT&T announced today their new AT&T International Day Pass, which offers access to a users’ data plan for $10 a day and unlimited calling within participating countries and the United States. The plan remains on a user’s account until it’s turned off.
The program covers data access when roaming in over 100 countries – see their page to find out if your next travel destination is on the list.
According to the fine print though, the pass may be removed from your account if international voice, text or data usage exceeds overall usage for more than two months.
T-Mobile’s move to allowing unlimited international roaming was definitely something that drew in new users – I should know, I was one of them. Frustrated with spending at least $100 on roaming after every trip – just from occasionally switching my data on to call an Uber or to check Google Maps – I made the switch. I’ll be the first to admit that T-Mobile’s service isn’t the best – domestically anyway. As for the quality of service when traveling, it just depends on their partner service provider in the local country. Even so, any avid traveler would appreciate the option to have data when traveling at no extra cost.
Given the limitations on AT&T’s plan ($10 a day can add up pretty quickly on a long trip), I don’t know that the plan will draw in the international travelers that the T-Mobile plan does. I do think this will offer a great alternative for people who travel internationally a few times a year (current subscribers or not). I’m not sure that this will necessarily steal away too many T-Mobile customers (except for those absolutely frustrated with the service), but it at least offers an affordable option to their customers who travel occasionally.
I wonder if Verizon will be offering anything comparable soon. (Eh, doubt it.)
Are you signing up for AT&T’s new International Day Pass?